The Salt Lottery: Why Menu Labels Are Usually Wrong


Menu labels are supposed to help us make healthier choices. They are policy in action – mandatory calorie disclosure, salt content warnings, traffic lights and NutriScore. There is just a small problem: they are more often wrong than they are right.
We measured the salt content in takeaways from both local shops and major chains. The variation was startling – not just between outlets, but day-to-day at the same location. And when we compared our measurements to what the labels claimed? The labels failed more often than they succeeded.

This isn’t trivial variation. For someone managing hypertension and trying to stay under 6g daily salt intake, these measurement errors can mean the difference between compliance and excess – they would just never know.
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Originally published on Substack.